The piano is a globally loved instrument in the truest sense. It is a universally recognised sound, held with a certain esteem everywhere you go. From its origins in Europe the instrument has spread across the world, being incorporated into the musical canon as far as Latin America and East Asia.
The function of background music for video is one of misunderstood importance. Commonly seen as unnecessary or frivolous, the reality of its functionality is very different. Background music for video is an unsung hero of video productions, advertisements and audio-visual projects, always heard but rarely actually listened to.
Jingle bells! For hundreds of millions of people around the world, Christmas is that most special time of year. It is a time when the sights, sounds, and smells in the air combine with the weather and a distinct positive feeling to create an atmosphere unlike any other.
The weather grows colder, the nights become longer, and before you know it there is a thick blanket of snow on the ground. The scarves, hats and gloves come out, we see colourful lights begin to appear on houses and in the streets. You walk home and open the door, the TV is on, and you hear those familiar opening chords...and it is at that moment you truly know it is Christmas.
Luxury is that most indulgent of things, a privilege we seldom have which makes it all the sweeter. It allows us to escape from a mundane everyday world to enter one where we can experience the best of the best. Such lofty heights do not come cheap, and part of the appeal of luxury is how exclusive it is.
Horror will always be a difficult project to tackle. Its very value is based on its power to evoke feelings of fear, terror, tension and revulsion. Such emotions can be difficult to capture, especially in a more mature audience, and it takes serious effort and a fine attention to detail to achieve this. We at Music-For-Video.com understand how important it is, and to help you we are offering a free sample pack.
As time marches on so too do people’s tastes and expectations. Production values in modern entertainment need to be of an exceedingly high standard, and viewers are accustomed to being taken further and higher than ever before. This, of course, heavily impacts video productions where dramatic narratives are comprised of rises and falls, one great peak followed by an even greater descent all to keep audiences engaged.
The heart pounding chase, the race to the finish line, the desperate escape from the tunnels of a collapsing building, the edge-of-seat tension as peril hurtles in every direction. Such moments provide the dramatic crux of any video project, these are the scenes that audiences are sure to take away with them.
The connection between music and our emotions is a strange one indeed. Yet for all the lack of science on why a certain scale or sound evokes in us a corresponding feeling, the ties between our emotions and the music that creates them are indisputable. This understanding is key to forging the bond between music and images in video productions or any other project. A good producer will recognise the power of this music, they will understand how to use it and know how it will elevate their creations.
