Of all the instruments used in the classical repertoire, perhaps the piano is the most recognisable and iconic, perhaps even the most favoured by the general public. Its gentle tones have soundtracked our favourite albums, our top films, and our childhood memories. Its instantly evocative sound has been planted in our ears from our earliest times, whether that is by us taking lessons or simply by hearing performances at school.
While its use alongside strings has been previously mentioned , the use of the piano alone deserves just as much attention.
Few can deny the appeal the piano has to their senses, or the skill required to master the instrument. The sound is pleasing, complex and sophisticated, yet very pleasant and accessible. It is this accessibility that is one of its key strengths when used in commercial music.
The music track in this video is "Midnight sky" from Album Positive Piano.
The very sound has such a broad appeal and appreciation that when used commercially on a royalty free basis it is very potent as an advertising tool.Certainly this global appreciation for the piano transcends cultural and social lines. It matters little that your audience may include people from a diverse range of professions, cultures, and socio-economic statuses, the piano holds an appeal regardless.
Yet despite its broad acceptance across these lines, the use of piano never comes across as a cheap tactic to appeal to the lowest common denominator. This places it in the invaluable position of being suitable for use as royalty free commercial music for professional brands that wish to appeal to a broad audience yet retain their upmarket image.Another strength of the piano is its versatility and expressiveness. The piano may be used alone to make simple understated melody lines laden with atmosphere, or to fill the listeners ears with bright full chords chiming with locomotive force.
The music track in this video is "New mission" from Album Epic piano.
These in turn may be unshakeably filled with positivity or be somewhat maudlin in nature, depending on what they are to be used for. It is often this dynamic power and octave range that makes the piano such a popular choice in commercial music, even when played alone.
The music track in this video is "Step five " from Album: "Piano and Dubstep".
The piano can create music that is powerful, impressive, comforting, mysterious, driving, humble. It is the perfect tool to use to put across the feeling you wish your commercial production to have, eliciting the emotions you want to inspire with only a handful of expressive chords. We at Music-For-Video.com recognise this and have accordingly released a number of solo piano albums that were carefully composed to satisfy the demands of commercial productions that would benefit from piano-based royalty free music.
The music track in this video is "Minimal touch" from Album: Emotional piano 2.
Please browse our catalogue to see the full range of solo piano music presently on offer, and you are sure to find something that will give your video production the indefinable special touch only a solo piano can do.
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